Staff Reports
CNN, the once-dominant news network, is experiencing a major downfall in its ratings. In fact, it has recorded its lowest ratings ever, especially in the highly coveted 25-54 age demographic. This decline in viewership could have serious consequences for CNN’s financial health, as it directly impacts advertising revenue.
JUST IN: CNN has just recorded its LOWEST RATINGS EVER, marking a significant decline in its viewership.
The decline is particularly pronounced in the advertiser-coveted 25-54 age demographic.
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A recent Nielsen report revealed that CNN’s ratings have plummeted to historic lows. This is not surprising considering the network’s left-leaning bias and controversial coverage of certain news events. The declining ratings are a clear indication that viewers are tuning out and seeking more balanced news sources.
According to The New York Post, CNN drew just 55,000 viewers for its weekend shows, including popular programs like “State of the Union” and “Fareed Zakaria GPS.” The network’s Sunday primetime lineup, featuring Anderson Cooper and Stanley Tucci, fared even worse with only 43,000 viewers in the 25-54 demographic. These numbers are CNN’s worst since 1991, when TV data first became available.
An industry insider aptly described CNN as a “ratings embarrassment.” It appears that the departure of CEO Chris Licht, who aimed to steer the network towards a non-partisan stance, did little to change the network’s downward trajectory. Despite some successful town halls, such as the one featuring former President Trump, CNN’s regular programming continued to struggle, falling behind competitors like Newsmax.
CNN, which was launched in 1980 by media mogul Ted Turner, was once the go-to source for 24-hour news coverage. However, with the rise of competitors like MSNBC and Fox News, CNN has faced numerous challenges in maintaining its ratings dominance. The network failed to adapt to the changing media landscape and its biased coverage further alienated viewers, especially during and after the 2016 U.S. Presidential election.
It’s clear that viewers are looking for more balanced and truthful news sources in an era of rampant misinformation. CNN’s decline in ratings serves as a wake-up call and should prompt the network to reevaluate its editorial policies and regain the trust of its audience. Until then, conservatives can take solace in the fact that there are other news outlets that provide fair and unbiased reporting.
