admin
Last week Greg Gutfeld turned a spotlight on a cultural moment that should unsettle every decent, hardworking American: the question of whether true love now comes with a price tag — specifically, a salary requirement of $106,417. The segment’s Greg’s Romance Corner riffed on how modern dating has morphed into an accounting exercise where chemistry is checked against columns on a spreadsheet.
This isn’t just late-night satire; hard data show many singles really do list income as a top checkbox when choosing a partner, with recent industry research finding the average ideal partner income among singles well into six figures. That explains why a figure like $106,417 lands on the radar: people are worried about rising costs, family stability, and whether their future spouse can shoulder financial responsibility.
But before we panic about romance being reduced to a résumé line, let’s call out the rot that put us here: a culture that prizes entitlement over work, promotes dependence on government benefits, and elevates status signaling above character. Conservatives have warned for years that declining male employment and vanishing incentives to work make marriageability a real problem, and the policy choices of recent decades have only widened that gap.
The truth is practical: people want partners who can build a household and raise children without constant financial precarity, and survey research confirms money and financial values are decisive in relationship choices. That reality is a conservative’s call to action — strengthen work incentives, restore local institutions that encourage marriage, and reject the left’s romanticization of dependence and victimhood.
So what should decent Americans do when romance runs headfirst into balance sheets? We should stop pretending this is mere cynicism and start rebuilding a culture that rewards responsibility, celebrates breadwinners of both sexes who choose family over fleeting fame, and teaches young people that honor and steady work still beat the hollow glamour of an app-approved income filter. Hardworking patriots know love thrives where duty and sacrifice are honored — not where price tags replace promises.
